Just one day after the launch of our Redux iPhone applicationyesterday, we’ve seen over 10,000 user sessions on the app (and growing :] ), so we thought it would interesting to analyze usage statistics to guide us in improving the applications, and to learn a bit more about our users.
A feature in both the Redux iPad and iPhone application is the ability to easily share content you discover with your friends on Facebook, Twitter, or via Email. But iPad users seem to share differently than their iPhone/iPod counterparts.
34.5% of shares on the iPad were made to Twitter vs 15.2% on the iPhone/iPod
30.3% of shares on the iPad were made to Facebook vs a whopping 65.5% on the iPhone/iPod
Could this be because the initial adopters of the iPad are more likely to be adopters of Twitter? Of course, the audience using the Redux apps may not be representative of the larger audiences using the iPad & iPhone, but this is really interesting nonetheless!
